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Kim Kardashian West Trademarks “Kimono,” Critics Respond

Kim Kardashian West Trademarks “Kimono,” Critics Respond

Kim Kardashian West is once again being accused of cultural appropriation, after filing a trademark for her new Kimono Solutionwear line of shape wear. <i>The Los Angeles Times</i> reports that Kardashian debuted the new line on Instagram Tuesday, writing, “Kimono is my take on shapewear and solutions for women that actually work. I would always cut up my shapewear to make my own styles, and there have also been so many times I couldn’t find a shapeware [sic] color that blended with my skin tone so we needed a solution for all of this.” Critics were quick to slam the name of the shape wear line, calling it “problematic at best” and describing Kardashian as a “culture vulture.” Kardashian was also dragged for not using any plus-size models in her promotional images–and for not having zippers. <br />

https://www.latimes.com/entertainment/la-et-kim-kardashian-kimono-trademark-cultural-appropriation-20190625-story.html